Neymar’s antics at the 2018 World Cup have officially gone viral. The latest example? Some halftime savagery from Mexican club Tijuana at a preseason friendly.
Brazil was eliminated by Belgium on Friday, but its star left a lasting impression on the tournament, and on the world. His legacy has crystallized in the form of the “Neymar Challenge,” which … well, we’ll just let you watch:
The rolling race seems to be a Tijuana invention. The Neymar Challenge, though, is not. It’s the newest internet phenomenon.
It’s infiltrated youth soccer camps and practices:
Me queda claro que uno #HagoDramaCuando uno se vuelve experto en el #NeymarStyle al practicar el #NeymarChallenge pic.twitter.com/kMUCMMi5Po— Iñaki Alvarez (@inakialvarez) July 5, 2018
#Neymar challenge accepted pic.twitter.com/sVPBcP0ztC— Chongo Mulenga (@muchips) July 5, 2018
#Rusia2018
El #NeymarChallenge sigue recorriendo todo el mundo, ahora fue el turno de México…
Tienen buen futuro estos pequeños, algún dÃa serán igual de pésimos actores que @neymarjr… pic.twitter.com/px0NfjSpwM— Los Expulsados (@losexpulsados) July 8, 2018
It was performed at a big watch party for Belgium’s quarterfinal against Brazil:
The Neymar Challenge is taking over Moscow streets …
… and TV shows …
… and the sets of TV shows …
It’s everywhere. It’s sweeping the globe.
It is, in all honestly, a bit harsh on Neymar. There’s a method to his madness. He had an excellent tournament. And he’s far from the only one who flops. But there’s no going back now.
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