Kanye West is the first problem that Kris Jenner can’t control

Kris Jenner is doing her best to push back against rumors about Kanye West. (PASCAL LE SEGRETAIN/GETTY IMAGES)

The Kardashians are a well-oiled machine. They’re a carefully crafted brand. They’re an empire planned down to the last makeup kit.

Kanye West has gone rogue.

The rapper, who has mostly stayed away from politics since his 2005 “George Bush doesn’t care about black people” comments, has returned to the fray with glowing endorsements of President Trump.

“You don't have to agree with Trump but the mob can't make me not love him. We are both dragon energy. He is my brother. I love everyone. I don't agree with everything anyone does. That's what makes us individuals. And we have the right to independent thought,” he tweeted.

“If your friend jumps off the bridge you don't have to do the same. Ye being Ye is a fight for you to be you. For people In my life the idea of Trump is pretty much a 50 50 split but I don't tell a Hillary supporter not to support Hillary. I love Hillary too.”

Standing out amid the tweetstorm were photos of his Make America Great Again hat autographed with the presidential signature.

Even Trump, who had previously met the rapper in December 2016, took time out of his busy schedule to thank Kanye for his support.

“Thank you Kanye, very cool!” he replied.

my MAGA hat is signed 🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥 pic.twitter.com/DrDHJybS8V

— KANYE WEST (@kanyewest) April 25, 2018

While the endorsements seem out of character for the rapper, they’re even more out of character for a member of America’s reality TV dynasty, a tightly controlled narrative that stays away from anything that Momager Kris Jenner can’t curb.

During Kylie’s pregnancy, rumors about the unborn child were left to fester online; the speculation was true, but Kris confirmed the news on her own timeline. Even videos of Tristan Thompson’s rumored affairs happened to be released just as Khloé Kardashian prepared to go into labor.

Nothing happens without Kris’ say. Until Kanye.

This time, the celebrity manager almost immediately went on the defensive, pushing back against rumors about an uprising within the family.

“Lies, Lies, Lies,” she responded to a report that she was having “explosive” fights with her son-in-law.

“Nope...not true!” she said about rumors that Kanye “seems to be on the edge” and “is very hard to deal with right now.”

She even took the time to correct the value of Kim and Kanye’s house after he posted photos of the interior.

The rapper has recently gone public with his “love” for President Trump. (TIMOTHY A. CLARY/AFP/GETTY IMAGES)

Kim, too, came to the defense of her husband.

“He’s a free thinker, is that not allowed in America? Because some of his ideas differ from yours you have to throw in the mental health card? That’s just not fair. He’s actually out of the sunken place when he’s being himself which is very expressive. Now when he spoke out about Trump... Most people (including myself) have very different feelings & opinions about this. But this is HIS opinion. I believe in people being able to have their own opinions,even if really different from mine. He never said he agrees with his politics,” she tweeted.

“Kanye will never run in the race of popular opinion and we know that and that’s why I love him and respect him and in a few years when someone else says the same exact thing but they aren’t labeled the way he is and you will all praise them! Kanye is years ahead of his time. Mental Health is no joke and the media needs to stop spitting that out so casually. Bottom line.”

But behind the scenes, even she was trying to manage Kanye.

“My wife just called me and she wanted me to make this clear to everyone. I don't agree with everything Trump does. I don't agree 100% with anyone but myself,” he tweeted.

No one knows why Kanye decided to begin his campaign for Vice President this week. No one knows when — or if — he’ll stop. No one knows if this is the new Kanye, a new version of the Chicago native twice called a “jacka--" by former President Obama. But we do know that Kris Jenner doesn’t seem to be in control anymore.

- ny news